Samsung is contemplating the creation of a brand new model for a few of its smartphones, whereas reserving the Galaxy model for choose fashions, in response to a report. The South Korean tech agency at present launches new flagship Galaxy S and Galaxy Z sequence telephones, in addition to extra reasonably priced Galaxy A, Galaxy M, and Galaxy F fashions. A separate model for its high-end handsets might assist the corporate compete with rivals like Apple. The corporate has but to announce any plans to introduce a brand new smartphone model.
An eToday report (in Korean) states that Samsung is learning the professionals and cons of launching a brand new model for a few of is smartphones. The publication compares the potential model segmentation to Hyundai’s determination to introduce a brand new top-end ‘Genesis’ model, as a part of the carmaker’s efforts to advertise its premium picture.
Samsung’s greatest competitor in a number of markets (together with the US) is Apple, and whereas the latter solely sells premium smartphones, the South Korean agency’s most reasonably priced Galaxy M and Galaxy F sequence fashions in addition to its high-end Galaxy Z and Galaxy S sequence handsets are all launched below the identical model.
For comparability, the corporate’s most reasonably priced smartphone in India is the Samsung Galaxy A06, which begins at Rs. 9,999. Pricing for the Samsung Galaxy S24 Extremely and Galaxy Z Fold 6 start at Rs. 1,21,999 and Rs. 1,44,999, respectively. Then again, Apple’s most reasonably priced handset is the iPhone SE (2022) which prices Rs. 47,600, whereas the newest iPhone 16 Professional Max mannequin begins at Rs. 1,44,900.
It is value noting that Samsung has but to announce any plans to introduce a brand new smartphone model to differentiate its premium handsets. The corporate is rolling out synthetic intelligence (AI) options branded as Galaxy AI to a number of smartphones, together with some the Galaxy A-series telephones, and it’s at present unclear how a change to the corporate’s branding might have an effect on its software program.